Brief introduction to exhibition planning book
Exhibition planning refers to activities that make full use of existing information and resources, judge the changing and developing trends of things, comprehensively conceive and design, and select reasonable and effective plans to achieve the expected goals. Planning is a comprehensive systematic project, with the goal as the starting point, information as the foundation, and creativity as the core. Exhibition planning is an activity in which exhibition companies make overall arrangements and forward-looking plans for the establishment of exhibition projects, plan implementation, brand establishment and promotion, the development of exhibition-related activities, exhibition marketing and exhibition management based on the information collected and mastered. Exhibition planning carries out comprehensive design of the entire process of exhibition activities and finds the best solutions to achieve the company's goals of carrying out exhibition activities.
Things to note when planning an exhibition
1. The exhibition planning document is lofty and clear. Have a strategic height, be able to take charge of the general trend of economic development, and focus on the long-term and future.
2. Before the exhibition, truly understand the requirements of participating merchants (investment intentions, investment fields, relevant fee standards, project material requirements, etc.).
3. The exhibition theme concept should be profound and inspiring. All work must be carried out around the core theme.
4. The exhibition planning process is clear. Implement standardized work patterns.
5. Exhibition skills. Design of emergency procedures.
The editor recommends:
The exhibition planning book is a free template. You can download the source file for you to edit, modify and replace. Huajun Software Park also providesAdvertising company planning letter sample,Sample essay of campus event planning proposalDownload.
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