Basic elements of industry analysis report sample
Environmental analysis
The industry environment is the external environment that has the most direct impact and the greatest impact on the enterprise.
Structural analysis
Industry structure analysis mainly involves the capital structure, market structure and other contents of the industry. Generally speaking, it mainly focuses on the analysis of industry entry barriers and the degree of competition within the industry.
Market analysis
The main content involves the nature, requirements and development changes of the industry's market demand, the industry's market capacity, the industry's distribution channel model, sales methods, etc.
Organizational Analysis
Mainly studies the industry’s requirements and realistic reflection of the company’s survival conditions. The main contents include: the correlation within the company, the degree of specialization and integration within the industry, the level of economies of scale, organizational changes, etc.
Growth analysis
refers to analyzing the growth stage and development direction of the industry. Of course, these contents are only part of the regular analysis, and in these analyses, there are many general contents and specific contents. For example, in industry analysis, the industry life cycle analysis should generally be carried out dynamically, especially the changes in the company's market sales trends and value should be viewed in conjunction with changes in the industry cycle.
Industry analysis report sample notes
1. The industry analysis report should be complete in content, clear in conclusion, accurate in data and sufficient in arguments to meet the needs of decision-makers in formulating plans and projects;
2. The planning and policy background of the project require comprehensive demonstration and reliable conclusions;
3. Market capacity and competitiveness analysis requires sufficient investigation, appropriate analysis methods, and credible predictions;
4. The specifications and parameters of the main equipment selected in the report should meet the requirements for booking, and the information on the introduced technical equipment should meet the requirements of contract negotiation;
5. The main engineering technical data determined in the report should be able to meet the requirements of the preliminary design of the project;
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