Online shopping intelligent decision support system

"Online Shopping Intelligent Decision Support System" is based on the products of more than a dozen domestic mainstream C2C and B2C online shopping malls (including Taobao, Tmall, JD.com, Amazon, Dangdang, Vancl Eslite, Suning.com, Yihaodian...) to conduct a more scientific analysis of various factors of online shopping. An index system for online shopping status evaluation was established, evaluation indicators were formulated and evaluation weights were calculated, and an intelligent decision support system based on the AHP-fuzzy comprehensive evaluation model was constructed to realize the evaluation, comparison and screening of online shopping products and provide support for online shopping users' purchasing decisions. This system not only helps users buy satisfactory products safely and quickly, greatly reducing the probability of users being scammed by online shopping, but also provides sellers with a better direction for their own development and accelerates the pace of honest online transactions.

The main functions of the "Online Shopping Intelligent Decision Support System" include: (1) intelligent expert scoring of online shopping products; (2) real-time analysis and comparison of online shopping product data; (3) intelligent grade assessment of online shopping products; (4) user target product collection; (5) user target product price reduction notification, etc.

The 2012 China Website Credibility Verification Industry Development Report shows that as of the end of June 2012, 31.8% of netizens with online shopping experience had directly encountered phishing websites or fraudulent websites during online shopping, and the number of netizens who had been defrauded during online shopping reached 61.69 million. In order not to be deceived, netizens often pay more attention to product reviews, product sales, store reputation, etc. "Online Shopping Intelligent Decision Support System" is suitable for a wide range of online shopping users. It is especially suitable for online shopping users with relatively weak network knowledge and computer operations and poor network security awareness. Using this product can quickly and intuitively obtain key information about the products they are interested in. Not only can they quickly find cost-effective online shopping products, but also the transaction is safer and more secure.