Maoyan movie software functions
1. Differentiated design of “now showing” and “coming soon” movie lists
Similar points: movie title (new movie, 3D, etc.), picture poster, one-sentence introduction
Differentiated design:
“Now showing”, the user’s “rating” is highlighted, showing how many theaters are showing the movie today.
(Through this auxiliary information, help users decide whether to watch this movie.)
“Coming to be released”, focusing on the number of users who “want to watch”, indicates the public users’ expectations for the movie, and displays the information that users are very concerned about about “unreleased movies” - the release time.
2. Movie details page, "Want to watch" or "Watch it, I want to rate" multi-status button
For a movie that has been released, if you select "Watch it, I want to rate it" and rate it, the "Want to watch" on the left will change to "Watch it" (clicking it again will remind you whether to cancel watching), and the "Watch it, I want to rate it" on the right side will change. Rating" The user's recent rating will be displayed (click to modify the rating).
3. Multi-dimensional display of cinema
"All theaters" and "Ticket Purchase Theaters" tab pages give priority to displaying the collection list, displaying the user's favorite theaters, then displaying the located nearby theaters, and finally displaying all theater information.
In addition, the list of theaters for purchasing tickets shows theaters that have group purchases or support ticket sales. The theater name will be marked with the words "group" and "sale" at the end.
A few details:
- If the user does not have favorite theaters, the "Favorite Theaters" column will still be retained, but the text will prompt that the user has not favorited theaters. (QQ movie tickets will not be displayed when the user has no favorites. "Favorite Cinemas" column. In comparison, Maoyan Movie’s approach is better. )
- Nearby theaters are located at the location by default. You can also choose the area yourself. Doing so gives the user a choice. After all, the scenarios for users to use Maoyan Movies are varied.
For example, he is currently at home and wants to find a theater closer to the company so that he can go to it after get off work. At this time, the theater information positioned at home is not what the user wants. Maoyan Movies provides users with the ability to freely select a region, making it convenient for users to view theaters near any destination.
- All theaters are arranged in alphabetical order according to the pinyin of the theater name, showing how many theaters there are in this city. If a user feels that the facilities of a certain theater are good, they may tend to go to that theater frequently, even if they change cities or regions.
QQ Movie Tickets, in addition to displaying collection theaters and nearby theaters, will also display theaters in corresponding areas by region (such as which theaters are in Shenzhen and Nanshan District, and which ones are in Luohu District).
Why doesn’t Maoyan Movie adopt this method? Because the “select area” function of Maoyan Movie has achieved the purpose of viewing theaters by region.
4. The movie details pages of “Now Showing” and “Coming Soon” have also been designed differently.
For “Now Showing” movies, you can choose “Watched, I want to rate”;
For "upcoming" movies, you can select "Release Reminder" and be prompted to "pop up a reminder at 10 o'clock on the day of release."
(Note: From my experience, the time interval between the display and disappearance of this prompt text pop-up window is slightly shorter.)
In addition, you can select "I want to comment" on the movie details page. If I write a review and give a rating to an "upcoming" movie, this "unreleased" movie will automatically be marked as "seen" after publishing. , this is not consistent with common sense.
For an unreleased movie, we can learn about the movie from the introduction, publicity, actors, trailers, etc., and it is reasonable to write some comments based on the existing understanding. Is "rating" allowed at this time? It remains to be discussed. But at the very least, an unreleased movie shouldn't be marked as seen.
5. The movie review area has a good effect on user communication and interaction.
The comment area includes: total number of comments; "I want to comment" (rating + text); "popular comments" and "latest comments" areas; users can "like", "dislike", and "reply" to other people's comments
- Popular comments (up to 5), sorted by a certain algorithm based on "like", "dislike", and "reply".
Usually, popular comments are either “liked” or “replyed” a lot of times. On the one hand, these numbers will stimulate visiting users to participate in communication and interaction to some extent. On the other hand, it will also attract some users to leave comments, either to gain recognition or simply to express their opinions on the movie.
- The latest comments are arranged in chronological order. Each new comment has the opportunity to be displayed in the first post after it is published. Try not to drown out the "good comments". The Maoyan movie comment area has also confirmed that this is indeed useful. Some comments that have been published recently can quickly become popular comments because they are recognized by other users.
- Displays the total number of comments, which may be an inconspicuous function at first glance. However, after reading the comment area of QQ movie tickets, I think this function is necessary.
Because the latest comments are loaded by sliding up to display more, if the total number of comments is not known, when the user continues to scroll down to load several comments, he will wonder how many comments there are, and there will always be a sense of uncertainty.
On the other hand, if there are many comments, it will also inform users from the side that there are many people using this software, which will increase users’ trust in Maoyan Movies.
- "Like", "Dislike", functions similar to "voting" are very common. Users can quickly express their opinions on other people's comments. "Reply" is a deeper communication.
6. You can quickly check the movie showings in nearby theaters
At the top of the movie page, there is a quick entry to check the movie schedules in nearby theaters. In the prompt window waiting for loading, there will be text prompting the second quick entrance, namely: shake to view nearby events. (In settings, you can turn off this shake function)
In the results of nearby shows, theater information and group purchase information will be displayed.
7. You can send the text message "Order password for the movie tickets I purchased" to your friends.
Send the order password and theater address SMS to others
This function takes into account the actual scenario of users purchasing tickets through Maoyan Movies (Meituan). Users usually buy more than one ticket. They may watch it with friends, classmates, or colleagues, or they may buy tickets for others. If the order password and theater information can be sent to the corresponding person, it will be easier than sending text messages by the user themselves. A lot more convenient.
8. In addition to Meituan’s unique group purchase of movie tickets, it also provides online ticket sales and seat selection functions.
This is also one of the main features of QQ Movie Tickets and Douban Movies. Although the group purchase price is more attractive, if you buy the tickets online, you can go directly to the venue and save the trouble of queuing up to buy tickets in advance.
If Meituan can cooperate with theater merchants and launch membership or preferential prices, it will be more attractive to users.
9. Four ticket payment methods are provided
There is no Alipay client installed, so I used the second web payment method, which is a bit complicated. Think of buying e-books on Duokan Reading, it is through the app store To pay for the bound account, you only need to enter your Apple password. This method is very fast. But I don’t know if the safety factor is lower. If possible, maybe Maoyan Movies can add this payment method?
FAQ
1. Server and peak period access issues
Problem description: During peak periods, such as when popular movies are released or during holidays, due to a large number of users accessing at the same time, the server load of Maoyan software may be too high, resulting in users being unable to purchase tickets, query movie information, or encounter application freezes or crashes. etc. questions.
Solution: It is recommended that users purchase tickets or inquire during off-peak periods, or try refreshing the page and restarting the application. At the same time, Maoyan Software should also continuously optimize server performance and improve carrying capacity.
2. Equipment compatibility issues
Problem description: With the continuous introduction of new devices, Maoyan software needs to be compatible with various devices, including different operating systems, screen resolutions, etc. However, due to incomplete testing or lack of relevant experience on the part of developers, it may not work properly or display abnormally on some devices.
Solution: Users can try to update the device system or application version to ensure compatibility with Maoyan software. At the same time, Maoyan software should also strengthen compatibility testing to ensure that it can run normally on various devices.
Maoyan movie software features
1. Detailed and accurate transportation guides and group purchase discount information for more than 4,000 star-rated theaters across the country;
2. Supports online seat selection and ticket purchase and self-service ticket collection machines in 1,400 theaters across the country, allowing you to completely avoid the trouble of queuing;
3. Tens of thousands of the most complete and accurate theater film screening schedules are updated every day;
4. Provide value-for-money group purchasing of movie tickets, which is convenient, fast and cheap, so that every consumer can get real discounts
5. The Maoyan community gathers tens of millions of movie lovers, allowing you to share your feelings and thoughts with others while watching movies.
Maoyan movie update log
1. Fixed other bugs;
2. Optimized software compatibility.
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