little red bookIt is a lifestyle platform for young people,
Discover a real, uplifting, and diverse world here, find trendy lifestyles, and get to know interesting celebrities and creators; discover a large number of makeup and outfit tutorials,travelStrategies, food and fitness routines, and more lifestyles are waiting for you to discover. Come to Xiaohongshu, mark your life, share and discover the wonders of the world together! Provided by Huajun Software Parklittle red bookThe latest download, interested friends can download and experience it!
How does Xiaohongshu make money?
Community operations. Users can establish relevant communities based on their own interests and expertise, improve community activity and user stickiness by publishing high-quality content, organizing activities, providing services, etc., and then promote products or services in the community to achieve profitability.
Good experience. Novice bloggers can choose products they like, write down their true feelings, and try out big-name products for free in this way.
Small list with goods. When the number of fans reaches 1,000, you can activate the small list delivery function and earn commissions by promoting products in notes or live broadcasts.
Brand collaboration. Bloggers can receive advertisements through Dandelion, Xiaohongshu’s official platform, and cooperate with brands to promote and earn advertising commissions.
Deliver goods live. Users can promote products through live broadcasts, achieve sales and earn profits.
Open a potato shop. Users can open their own online stores to sell physical products or provide services, such as courses, payment for knowledge, etc.
Draining private domain for monetization. Users can attract traffic through Xiaohongshu and guide precise target customers to other platforms or offline physical stores.
Pictures, texts and videos/videos. When the number of fans reaches 1,000, users can post pictures, texts or videos on Xiaohongshu to promote products and earn commissions.
Account monetization. When an account accumulates a certain number of fans, users can make profits by selling the account.
Distribute notices on behalf of others. Integrate blogger resources and advertiser resources to help merchants publish business order announcements and earn commissions and price differences.
Create private domain traffic. Create private domain traffic on Xiaohongshu, sell high-priced products and services or conduct e-commerce distribution.
Make a product number. When an account reaches a certain number of fans, it can be monetized by selling the account.
Pay for knowledge. Users can summarize their experience and knowledge, design courses to sell on Xiaohongshu, or sell products through live broadcasts.
How to promote Xiaohongshu?
1. Use Xiaohongshu community advertising:
Through the paid advertising services provided by the Xiaohongshu platform, you can accurately locate target user groups and increase traffic and exposure.
Paid advertising can guide users to the brand's official website or Xiaohongshu store, thereby increasing conversion rates and sales.
2. Post valuable content:
Share original content, such as personal experiences, product reviews, matching suggestions, etc., to attract users to read and pay attention.
Combine popular topics on Xiaohongshu, such as fashion, beauty, life, etc., to capture users’ interests and needs.
3. French fries promotion:
Fries is Xiaohongshu’s official traffic diversion tool. You can pay a certain fee to get more traffic and exposure for your notes.
Depending on the characteristics of different accounts and content, the effectiveness of French fries promotion will vary.
4. Amateur notes:
Using amateur notes for promotion is relatively cheap and has high conversion efficiency.
Amateur notes are more authentic and will not give users a strong sense of commercialism.
5. Experts plant grass:
Cooperate with influential experts to increase brand awareness through their recommendations and quickly capture the market.
You need to pay attention to choosing high-quality experts and avoid cooperating with low-quality experts.
6.Joint activities:
Cooperate with other brands or Xiaohongshu self-media to hold joint events to increase exposure and attention through mutual promotion.
7. Keyword optimization:
When publishing content, optimize keywords, including titles, content, and tags, to ensure they are relevant to your brand or product.
Improve your content’s ranking in search results and increase exposure opportunities.
8. Create engaging content:
Produce high-quality and valuable content, such as life aesthetics, beauty and skin care, fashion matching, etc., to attract users' attention.
9. Make reasonable use of KOL:
Cooperate with KOLs such as well-known Internet celebrities and beauty bloggers to use their influence to promote products or services.
10. Do a good job in interaction and user feedback:
Respond to users' comments and private messages in a timely manner to improve user satisfaction and loyalty.
How to open a store on Xiaohongshu?
1. Register a Xiaohongshu account:
First, you need to register an account on the Xiaohongshu platform. If you already have an account, you can log in directly.
2. Complete account information:
After successful registration, complete your personal account information, including avatar, nickname, personalized signature, etc., to facilitate subsequent store review and operation.
3. Understand platform rules and policies:
Before opening a store, read Xiaohongshu’s merchant entry guide and related policies in detail to ensure that you understand the operating rules of the platform and avoid illegal operations.
4. Apply to open a store:
After understanding the platform rules, you can enter the Xiaohongshu Merchant Center, click "Apply to open a store", and fill in the relevant information to submit the application.
5. Submit qualification certificate:
Submit the corresponding qualification certificate according to the store category you choose. Here are some common qualification requirements:
business license
Organization code certificate
tax registration certificate
Brand authorization letter (if you are a brand agent or distributor)
Product quality inspection report (if you are selling specific products, such as medical devices, jewelry, etc.)
6. Waiting for review:
After submitting the application, the Xiaohongshu platform will review your information. Review times may vary depending on the platform's workload and usually take several working days.
7. Approved:
If the review is passed, you will receive a notification and can start follow-up operations such as store decoration and product launch.
8. Pay relevant fees:
Depending on the category and size of your store, you may need to pay store usage fees, deposits, etc.
9. Preparation for opening a store:
After completing preparations such as store decoration, product shelves, and setting up payment methods, your store can be officially opened.
How does Xiaohongshu increase traffic exposure?
1. Optimize your profile: Make sure your profile is clear and attractive, using a unique and easy-to-remember username and a personalized avatar. In your profile, briefly and clearly describe who you are, your interests, and the value you can bring to your fans.
2. Determine unique themes and positioning: Find areas that you are good at and passionate about, such as beauty, food, travel, fitness, etc., and continue to output high-quality content in this area to form a unique personal style and brand.
3. Create high-quality content:
The pictures should be beautiful and clear, and the text should be concise, interesting and valuable.
Use emojis, paragraph breaks, and more to make your content more readable.
Ensure the originality and uniqueness of content and avoid plagiarism.
4. Properly use hot topics and tags: Pay attention to hot topics and trends on Xiaohongshu, integrate relevant topics into your own content, and add popular and relevant tags to increase search exposure.
5. Grasp the publishing time: Understand the active time of the target audience, usually the traffic is higher in the evening and weekends. Posting content during these times increases your chances of being seen.
6. Interact more with users: actively respond to comments and private messages, and establish good interactive relationships. Participate in other users' content, like, comment and follow to increase your own exposure and favorability.
7. Use Xiaohongshu’s promotion tools: Promotional tools such as Xiaohongshu’s Spotlight and Qianfan can help increase the exposure of your content.
8. Cooperation and mutual promotion: Cooperate with other Xiaohongshu users or brands to expand exposure through mutual promotion.
9. Publish content regularly: Maintain frequent and regular updates to build expectations among fans and increase user stickiness.
10. Analyze data: Use Xiaohongshu’s data analysis tools to understand which content is more popular and which time periods are more effective to publish, and adjust content strategies accordingly.
How to remove watermarks from Xiaohongshu pictures and save them?
1. Use image saving tools:
Through a special image saving tool, you can download images without watermarks in batches. These tools are usually simple to use and can be completed in just a few steps:
Open the Xiaohongshu picture page.
Use the download function of the tool to save the original image without watermark locally.
2. Use browser plug-ins:
Install a browser plug-in specifically for Xiaohongshu watermark removal, and quickly download watermark-free images through the plug-in:
Install the watermark removal plug-in in your browser.
Open the Xiaohongshu picture page and use the plug-in function to download watermark-free pictures.
3. Use PS tools:
For simple watermark removal operations, you can use PS software:
Open the PS software and import the pictures that need to be watermarked.
Use Content Awareness or other suitable tools to remove the watermark.
Save the processed image without watermark.
4. Use watermark removal software:
Using watermark removal software such as "Watermark Cloud" is simple to operate and does not require professional PS skills:
Open the watermark removal software and upload the watermarked image.
Apply the watermark position and the software will automatically process the watermark.
Save the watermarked image.
5. Use the screenshot function of your mobile phone:
Use the screenshot function that comes with the mobile phone album to crop out the watermark part:
Open the image on Xiaohongshu and use the screenshot tool to capture the non-watermarked part.
Save the screenshot image.
6. Use the image saving applet:
Extract watermark-free images with one click through tools such as WeChat mini-programs:
Copy the link to the Xiaohongshu picture page.
Paste the link in the mini program and use the extraction function to obtain the watermark-free image.
How to hang product display window in Xiaohongshu?
1. Meet the activation conditions:
According to the requirements of the Xiaohongshu platform, you need to have at least 5,000 valid fans.
In the past six months, at least 10 notes have been read more than 2,000 times.
2. Activate the showcase function:
After meeting the above conditions, you can apply to activate the showcase function. Usually, you need to find the relevant options on the "My" page of the Xiaohongshu APP and apply for activation.
3. Steps to hang product display windows:
Free listings:
When you publish a note, if you already have your own store, you can add associated products to the note page.
On the note editing page, select the "Add Product" option, and then select the corresponding product from your store to associate.
After publishing a note, a shopping bag logo will be displayed in the upper right corner of the note page. After users click it, they can see the product card in the lower left corner of the note. Click on the product card to purchase.
Paid items:
This method is usually suitable for brands, which need to use Xiaohongshu effect advertising to bring products.
Create an ad on Xiaohongshu’s advertising platform and choose the ad type targeting “product sales”.
During the ad creation process, associate the products that need to be promoted, and set advertising budget, delivery time and other parameters.
4. Notes:
When hanging product displays, make sure the products are relevant to the note content to improve user experience and purchase conversion rate.
Keep your notes high-quality and interactive to attract more user attention and purchases.
How to start a live broadcast on Xiaohongshu?
1. Meet the conditions: Make sure you are over 18 years old and have completed mobile phone number binding and real-name authentication.
2. Open the Xiaohongshu app: Open the Xiaohongshu app on your phone.
3. Enter the personal center: On the Xiaohongshu homepage, click "Me" in the lower right corner to enter the personal center page.
4. Enter settings: On the personal center page, click the "Settings" icon in the upper right corner.
5. Function application: In the settings page, find and click "Function application".
6. Activate live broadcast: On the function application page, click "Activate Live Broadcast".
7. Real-name authentication: On the live broadcast page, follow the prompts to complete the identity verification and name authentication to ensure the informationAccurate.
8. Bind your mobile phone number: If you have not yet bound your mobile number, you need to follow the prompts to complete the binding.
9. Read and agree to the agreement: Read the relevant user agreement and check the option to agree to the agreement after confirming it is correct.
10. Activate now: After checking the agreement, click "Activate now" to complete the activation of the live broadcast function.
Xiaohongshu FAQ
How to publish notes on Xiaohongshu?
Open the Xiaohongshu page and click on the icon option at the bottom.
Click the next option in the lower right corner.
choosemusic, click the Next option.
After entering the text, click on the bottom to post the note.
How to hide your collection information in Xiaohongshu?
1. Open Xiaohongshu, click [Me] in the lower right corner, and click [Create New Album] in the collection.
2. Check [Only visible to you] in the new album.
3. When collecting, there will be an option [Add to Album], click it.
4. Select the created album that is only visible to you.
Xiaohongshu software features
1. The hottest trendy neighborhood right now
【CommunityPopular】Get the trendy lifestyle of young people! From fashionable and cool tips on wearing trendy shoes, to niche travel destinations with less crowds and beautiful scenery, from simple and easy-to-learn popular food recipes, to the well-known TV drama Amway on the Internet, there are also novel Vlogs for you to see more Good life.
2. Massive editing templates to use as you wish
[Album Template] The ultimate secret to liberating video editing productivity! Feel free to upload pictures orvideo, use various photo album templates of beauty/outfitting/food/daily life to generate high-quality blockbusters with one click, and easily generate a beautiful life Vlog!
3.Exquisite special effects and rich videos
[Dynamic Filter] Exquisite and beautiful dynamicsfilterSpecial effects make your videos no longer monotonous! You can also do the dynamic filter gameplay that makes people "wow" with one click. Suitable for various scenarios such as selfies, outfits, makeup, and travel. There are also many fun magical effects waiting for you to experience.
4. Labels and stickers record life
[Label Stickers] Mark locations, brands, and topics as you like, covering all aspects of food, travel, entertainment, film and television variety shows, fashion matching, makeup, and skin care. Mark your life anytime, anywhere; decorate with cute, funny or peculiar stickers to capture daily moments in your life. Fresh and exciting!
Installation steps
Special note: The installation package provided by Huajun Software Park contains Android emulator and softwareAPK file, the computer version needs to install the emulator first, and then install the APK file.
1. First download the installation package from Huajun Software Park. The software package contains an emulator exe installation program and an APK file and unzip them. First click on the exe program to install the emulator.
2. Double-click the "Tencent Mobile Game Assistant.exe" file to enter the installation interface. Users can click "Install" to select the system's default installation address for installation, or click "Custom Installation" to select the installation path. Custom installation is recommended here. .
3. Wait for the Tencent Mobile Game Assistant emulator to be installed, and then click "Start Now" to open the emulator.
4. Enter the main interface of the simulator, click the icon in the upper right corner and select the "Local APK Installation" button.
5. In the pop-up window, click the decompressed APK file, and then click Open.
6. Afterwards, the software will enter the installation process. You need to wait for a moment. After the software installation is completed, it will appear in my software list. Click the icon and double-click to open it.
Comparison of similar software on Xiaohongshu
Tencent Weishi APPIt is a very fun and exciting short video community, super interesting short videosvideoShare, you can not only watch short videos shared by others, but also share short videos shot by yourself online. Tencent Weishi creates the purest community browsing experience, and supports login with WeChat, QQ accounts, and Tencent Weibo accounts. You can send interesting short videos to your friends, and supports sharing videos to Tencent Weibo, WeChat friends, and friends. lock up. There are many celebrities taking happy selfies on Tencent Weishi. Xu Jinglei, Angelababy, Karen Mok, Xie Na, He Jiong, Chen Kun, Zheng Jiaying, Teacher Cang, etc. are all playing!
Volcano short videoThe official version is a short video platform that is deeply loved by users. In the official version of Huoshan Video, you can discover the people you like and the people who like you. Colorful short videos, super special effects, and ultra-high-definition picture quality give you the most comfortable visual experience. Huoshan Video brings together strange people from all walks of life who update their videos every day in Huoshan Video. You can see all kinds of life through Huoshan Video.
Tik TokThe Android version is a video platform that helps users express themselves and record their beautiful lives. The Android version of Douyin is created for music lovers. You can hum and shoot your favorite music to make short clips. It has a massive music library, high-definition quality, and you can also share your favorite videos to your circle of friends, so that you can Real life is better and you can shock the whole audience!
Xiaohongshu update log
Sweep the bug out and carry it out to the end
Optimize user feedback issues and improve detailed experience
Huajun editor recommends:
After seeing the introduction provided by the editor of Huajun Software Park above, are you already ready to take action? Then quickly download the computer version of Xiaohongshu and use it. Huajun Software Park also provides Xiaoyuan.com Business Edition, Batch Butler, Cloud Machine Manager, etc. for you to download and use.