Zhenlong java version multi-user mall e-commerce system BIZOSS-MALL

The Chinese meaning of MALL is shopping mall. It is a popular business model that is different from specialty stores and department stores. In MALL, independent merchants can set their own prices and manage their own supply and marketing channels and customer relationships. The MALL model of e-commerce is actually a multi-subject expansion and extension of the B2C business model.

The current representative e-commerce MALL model is Taobao Mall. For example, Taobao Electric City, their model is more like that of a real estate company. Alibaba has prosperous Internet commercial properties, but it just opened a large market called Taobao Electric City. None of its products are independently operated. From this business perspective, Taobao Electrical Mall is not a retail enterprise, so it is not B2C; but when we go deep into the mall, we will find that such a mall is composed of countless B2Cs, and each merchant has its own independent The online store interface independently manages the flow of business information such as products, prices, orders, finance, and logistics. If each merchant is a small river, then the mall is a large water area. In this water area, each small river flows according to the Each direction flows and develops.

At present, the MALL model of e-commerce is becoming increasingly popular, firstly to meet the small retail needs of member companies, and secondly to satisfy the diversified choices of end customers. It is one of the major trends in Internet e-commerce in the future.

BIZOSS-MALL is a large-scale portal-level e-commerce application platform that integrates our mature products BIZOSS-B2B and BIZOSS-B2C. It is a multi-customer extension of B2C and a small retail extension of B2B. It has the dual business characteristics of B2B and B2C. It is an increasingly mainstream Internet e-commerce model.