Product planning book template

Product planning book templateIt is a written planning text that promotes and markets a product to achieve profit purposes. Product planning book template refers to how to sell products better and create a new brand image during the sales process. The free version of the product planning book template is provided by Huajun Software Park for you to download. The source file is in docx format. Users can edit and modify the content by themselves.

Main contents of product planning book template

Product analysis

Market analysis

Consumer analysis (age; education; family; income; habits; culture, etc.)

Price analysis

Media investment strategy

Advertising creative strategy

Execution timetable

People involved

Planning fees

Product planning book template basic strategy

Through the analysis of previous product market opportunities and problems, reasonable product strategy suggestions are put forward to form an effective 4P combination to achieve the best results.

1) Product positioning. The key to product market positioning is to find a vacancy in the minds of customers so that the product can quickly launch into the market;

​ ​ 2) Product quality function plan. Product quality is the market life of the product. Enterprises should have a complete quality assurance system for their products;

3) Product brand. To form a certain degree of popularity and reputation, and establish a well-known brand in the minds of consumers, one must have a strong sense of creating a brand;

4) Product packaging. Packaging, as the first impression of a product on consumers, requires a packaging strategy that can cater to consumers and make them satisfied;

5) Product services. During planning, attention should be paid to the improvement and improvement of product service methods and service quality.

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The product planning template is a free template. You can download the source file for you to edit, modify and replace. Huajun Software Park also providesAnnual meeting planning template,Planning proposal templatedownload.