This is a game of a cat catching mice, it is difficult to have a complete ending! The increasingly high operating costs have forced manufacturers to continuously extend the time for advertising to display, with a view to get more income, which is also understandable. After all, this era is not an era of living Lei Feng. The means of seeking counter -advertising by netizens can not blindly blame. When the advertisement becomes more and longer, this is a response that normal people should have. No one is the conclusion of this problem, and each has its own feelings, and everyone has a difficult scripture! It is just hope that advertising can be moderate and within the scope where netizens can tolerate. Of course, this may be the cure of the standard, and the video station should also explore more realization of income and increase the income, instead of relying on sacrifice advertising effects to increase the audience's disgust to obtain short -term benefits.