Basic requirements for company market research reports
1. The investigation report strives to be objective and truthful and seek truth from facts
The investigation report must be in line with objective reality, and the materials and data cited must be true and reliable. Be opposed to cheating or catering to the superiors' intentions, and choose and write materials they like. In short, let the facts speak for themselves.
2. The investigation report must be consistent with the investigation data and opinions
Market research reports are based on survey data, that is, all opinions and conclusions in the survey report are based on a large amount of survey data. In the writing process, you must be good at using data to illustrate your points and using your opinions to summarize the data. The two are unified with each other. It is important not to separate research data from opinions.
3. The survey report should highlight the purpose of the market survey
When writing a market research report, the purpose must be clear and targeted. Any market research is to solve a certain problem or to explain a certain problem. The market research report must focus on the above-mentioned purposes of market research.
4. The language of the investigation report must be concise, accurate and easy to understand.
The investigation report is for people to see, whether it is the factory director or manager, Or other general readers, most of whom do not like long, boring, dull language, and are not proficient in the professional terminology of investigation. Therefore, the language when writing an investigation report must be simple, accurate, and easy to understand.
The general procedure for writing a market research report is: determine the title, formulate a writing outline, select survey materials, write the first draft of the survey report, and finally revise the final draft.
Commonly used shortcut keys for company market research reports
Ctrl+Shift+Spacebar: Create non-breaking spaces
Ctrl+Hyphen: Create a non-breaking hyphen
Ctrl+B: Bold letters
Ctrl+I: Make letters slant
Ctrl+U: Underline characters
Ctrl+[: Reduce font size by 1 point
Ctrl+]: Increase the font size by 1 point
Ctrl+Spacebar: Delete paragraph or character format
Ctrl+C: Copy selected text or object
Ctrl+X: Cut selected text or objects
Ctrl+V: Paste text or object
The editor recommends:
The company market research report is a free template. You can get the source file by downloading it, which can be edited, modified and replaced by you. Huajun Software Park also providesFruit market survey report for college students,Real estate project feasibility reportdownload.
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