Functional characteristics of catering market research report sample
It can provide scientific basis for market forecasting, which is the basis for formulating economic policies. Its role is reflected in the following four aspects:
(1) Balance supply and demand
(2) Guiding production
(3) Reasonable pricing
(4) Understand information
Characteristics of market research
Pertinence: The writing of market research reports must have a clear purpose and be targeted at the needs of actual work. Practice has proved that the more targeted the investigation report is, the greater its guiding significance, reference value and social role will be.
Novelty
Authenticity: authenticity of materials/selection of appropriate, reasonable, scientific and meticulous investigation methods
Timeliness
Basic requirements for catering market research report sample
1. The investigation report strives to be objective and truthful and seek truth from facts
The investigation report must be in line with objective reality, and the materials and data cited must be true and reliable. Be opposed to cheating or catering to the superiors' intentions, and choose and write materials they like. In short, let the facts speak for themselves.
2. The investigation report must be consistent with the investigation data and opinions
Market research reports are based on survey data, that is, all opinions and conclusions in the survey report are based on a large amount of survey data. In the writing process, you must be good at using data to illustrate your points and using your opinions to summarize the data. The two are unified with each other. It is important not to separate research data from opinions.
3. The survey report should highlight the purpose of the market survey
When writing a market research report, the purpose must be clear and targeted. Any market research is to solve a certain problem or to explain a certain problem. The market research report must focus on the above-mentioned purposes of market research.
4. The language of the investigation report must be concise, accurate and easy to understand.
The investigation report is for people to see, whether it is the factory director or manager, Or other general readers, most of whom do not like long, boring, dull language, and are not proficient in the professional terminology of investigation. Therefore, the language when writing an investigation report must be simple, accurate, and easy to understand.
The general procedure for writing a market research report is: determine the title, formulate a writing outline, select survey materials, write the first draft of the survey report, and finally revise the final draft.
The editor recommends:
The catering market research report sample is a free template. You can download the source file for you to edit, modify and replace. Huajun Software Park also providesCollege student online shopping market survey report,Fruit market survey report for college studentsdownload.
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