Basic introduction to public relations planning book template
The public relations planning document is a complete written report of the public relations planning plan and is the last step in the public relations planning work. Professional public relations work should establish a complete and complete work file system, so each specific public relations planning activity must be written down and preserved in the form of a clear and substantial public relations planning document. This not only facilitates review of work and inspection of results, but also serves as a written basis for submitting approval to the decision-making level of the organization and obtaining approval.
Public relations planning documents can generally be divided into long-term strategic plans, annual work plans and special activity plans. Their basic structures and writing methods are roughly the same.
Public Relations Planning Book Template Procedures for Formulating a Planning Book
The preparation of a public relations relationship plan generally involves the following procedures:
1. Establish work goals after analyzing the information obtained through the investigation. This is the preparatory stage of planning.
2. Designing the theme of public relations activities is the beginning of formal planning.
3. Analyze public objects.
4. Choose the best activity method and communication media.
5. Prepare budget.
6. Review and approve the plan and form a final written plan.
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The public relations plan template is a free template. You can download the source file for you to edit, modify and replace. Huajun Software Park also providesEvent planning book template,Event plan templatedownload.
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