SmartHub omni-channel customer marketing management platform supporting services

Overview of each module of the SmartHub product:

1. Support the management of SCRM's public account fans, mini program users, and enterprise WeChat customers, and conduct unified management and marketing of customers of different applications, such as setting up thousands of menus for public account fans and performing personalized graphic and text push, etc. Targetedly reach out to corporate WeChat communities and monitor community member retention, manage corporate WeChat shopping guides/sales and issue tasks.

2. Support the management of CRM omni-channel members, centrally manage members registered through Tmall, JD.com, official website and other channels and orders purchased by members, calculate members’ points levels and issue benefits, and establish a points mall so that members can redeem gifts.

3. Supports automatic tagging and grouping of members. Tag conditions can be set from multiple dimensions, such as member purchasing behavior, member social behavior, member participation activity records, etc. After the setting is completed, qualified members will be automatically tagged. Then you can select customer groups through tags, and support viewing customer group portraits and analyzing the multi-dimensional performance of the customer groups (such as age distribution, regional distribution, etc.)

4. Support multi-wave and multi-touch automated marketing for different customer groups to ensure important scenarios such as new acquisition, conversion, activation, and awakening in the member life cycle, and can track the conversion data of marketing automation activities.

Product function description of different specifications of Saas version:

[SmartHub_SCRM] Specifications: Provides WeChat public account management functions and enterprise WeChat management functions to help brands centrally manage fans, customers and communities under the WeChat system.

[SmartHub_WeChat Public Account Management] Specifications: Provides WeChat public account management functions, and realizes application scenarios such as menus for thousands of people and personalized reach through group tags, etc.

[SmartHub_Enterprise WeChat Management] Specifications: Provides enterprise WeChat management functions, helps brands manage communication between corporate shopping guides/sales and customers/communities through management material management and task distribution, and helps shopping guides/sales more comprehensively through the service assistant workbench Understand customers/community and serve customers/community more efficiently.