Enterprise WeChat is an intelligent office platform developed by Tencent’s WeChat team. Since its inception in 2016, it has built digital solutions covering all enterprise scenarios through continuous iteration. Its core advantage lies in its deep integration with the WeChat ecosystem, supporting seamless interoperability with personal WeChat, and achieving dual breakthroughs in internal collaboration and external customer management. Based on a unified communication experience, the platform integrates more than 300 efficiency tools such as document collaboration, video conferencing, intelligent approval, and schedule management. It is also open and compatible with third-party applications through API interfaces, forming a highly customized OA system. Today, we will introduce to you how to use "Business WeChat" through the web version.
The enterprise WeChat web version mainly refers to its management backend, which is a cloud management platform provided for enterprise administrators. It supports access through a browser and realizes centralized configuration of organizational structure, application permissions and customer resources.
The enterprise WeChat web version is essentially a management backend, not an office entrance for ordinary users. Its design focuses on the centralized management and control of the organization and customers by administrators, while employees still need to rely on the client for functions such as message exchange and document collaboration for daily work. If you need to expand customer operation capabilities, you can connect to third-party service providers through the management backend to improve private domain traffic management efficiency.
1. Core functions
Address book management: View and edit all employee information, support department grouping, permission assignment and batch import/export.
Application configuration: Manage built-in application rules for attendance, approval, meetings, etc., support access by third-party service providers (such as Qikebao SCRM), and expand customer operation functions.
Customer contact management: unified management of customer data, community and circle of friends content, and configuration of customer labels and group messaging rules.
Data analysis: Monitor employee usage data (such as message volume, customer follow-up status) and generate operational reports.
Security and permissions: Set sensitive operation audits, device login restrictions, and data encryption policies.
2. Login method
The administrator scans the QR code to log in through the official WeChat enterprise website (work.weixin.qq.com) and needs to bind the enterprise WeChat or WeChat account. Ordinary employees cannot work directly through the web version and need to download the client (PC/mobile) for daily communication and collaboration.
3. Applicable scenarios
Administrators remotely configure enterprise architecture, approval processes, or customer operating rules.
Temporarily view corporate data or adjust global settings without installing a client.
Connect with service providers (such as Aike SCRM) to configure customer management functions.
4. Precautions
Functional limitations: The web version only supports management operations and cannot conduct real-time collaboration such as chatting and conferencing.
Security requirements: It is recommended to use it in a trusted network environment, and sensitive operations require secondary verification.
Browser adaptation: It is recommended to use modern browsers such as Chrome and Edge to ensure compatibility.
The above is the enterprise WeChat web version entry compiled by the editor. Where can I share the official enterprise WeChat website entrance? For more exciting content, please click to follow Huajun Software Park. The editor will continue to update you!
