As the leading game live broadcast platform in China, Douyu Live has won the favor of a large number of users with its high-definition, fast and smooth video live broadcast services. The platform not only covers the live content of popular games such as League of Legends and DOTA2, but also provides a rich and diverse range of featured content such as live broadcasts of beauties and live broadcasts of games by famous masters, meeting the viewing needs of different users. Douyu Live's push service is also very timely, allowing users to learn about the latest game events and live content as soon as possible. At the same time, the platform also focuses on user experience and continuously optimizes playback effects to ensure that users can enjoy the best audio-visual experience when watching live broadcasts. Next, let the editor of Huajun sort out for everyone how to make money through Douyu live broadcast and how to make money through Douyu live broadcast!
Method one
Fish balls make money
Fish balls are a virtual currency on the Douyu platform. Viewers can obtain fish balls by watching live broadcasts, participating in activities or completing tasks, and gift them to their favorite anchors.
The fish balls received by anchors can be accumulated and exchanged for cash or other rewards, which has become a way for anchors to earn income.
Method two
Signed anchor
For anchors with unique content, stable live broadcast frequency and large audience base, Douyu platform will sign a contract with them to provide a stable monthly salary.
This usually requires the anchor to maintain a certain level of activity on the platform and abide by the platform’s rules.
Method three
Open an online store
Many anchors use their influence and fan base to open online stores to sell products related to live broadcast content, such as game peripherals, clothing, snacks, etc.
This method can convert fans' attention into actual purchasing behavior, bringing additional income to the broadcaster.
Method four
Fans tip
Fans reward anchors through the gift system provided by the platform, which is one of the most direct sources of income for anchors. The amount of the reward will vary according to the type and quantity of the gift, and the anchor can get a certain share from these rewards. In addition, some fans will privately provide sponsorship to anchors in other ways, which is also a common form of reward.
Method five
traffic advertising
When the anchor's live broadcast room is popular, the platform will display advertisements in the live broadcast room, and the anchor can earn a certain amount of income from these advertising displays. However, the specific advertising revenue will be determined based on various factors such as the anchor's popularity, live broadcast content, and the platform's advertising policy.
Method six
Game Promotion and Endorsement
Some game manufacturers will find popular anchors to cooperate, let the anchors promote their games or products in live broadcasts, and pay a certain promotion fee. In addition, some anchors will also receive endorsement invitations from other brands because of their influence and popularity.
The above is how the editor of Huajun compiled for you how to make money from Douyu live broadcast and the methods of making money from Douyu live broadcast. I hope it can help you!
